Linda's Marketing Leverage Blog: Marketing Success

Just a Moment for Marketing: Dynamic Market Leverage Factor: Sales

Linda advises: Partner with your sales teams.

Posted at 01:22 PM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, partner, sales team , San Francisco, speaker, strategy

Just a Moment for Marketing: Dynamic Market Leverage Factor: Customers

Linda advises: Make customers a key part of your marketing strategy.

Posted at 08:30 AM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, customers, dynamic market leverage , dynamic market leverage factor, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: Dynamic Market Leverage Factor: Brand

Linda observes: It takes time and effort to build and maintain a brand.

Posted at 08:50 AM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: Dynamic Market Leverage Factor: Products

Linda asks: Do you have an effective and scalable product strategy?

Posted at 06:20 PM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, product strategy , San Francisco, speaker, strategy

Just a Moment for Marketing: Feedback Utilization Model

Linda asks: Do you effectively handle feedback?

Posted at 11:22 AM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, feedback, feedback utilization model , Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: Where are Your Customers?

Linda advises: Know where your customers are in the purchase process.

Posted at 09:42 AM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, buying , coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, purchase process, San Francisco, speaker, strategy

Just a Moment for Marketing: Dynamic Market Leverage Factor: Strategy

Linda advises: Look at strategy before implementation.

Posted at 12:07 AM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: Orchestration: The Power of the Group

Linda advises: Create a well functioning team to orchestrate success.

Posted at 06:40 PM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Just a Moment for Marketing: A Seat at the Table

Linda advises: Marketeers need to communicate with senior corporate executives.

Posted at 09:11 AM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: This Little Piggy Goes to Market

Linda observes: The same basic marketing principles apply today.

Posted at 11:07 AM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: Organizational Noise

Linda advises: Clear your marketing channels internally.

Posted at 05:36 PM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, channel marketing , coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing channels, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: Marketplace Noise

Linda advises: Find the right way to get through the noise.

Posted at 11:18 AM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing above the noise , marketing advice, marketing consultant, marketing noise, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: Setting an Example

Linda observes: It's important to set a good example.

Posted at 11:33 PM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: Forming New Habits

Linda advises: Take time for your team to develop good habits.

Posted at 06:46 AM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: Go Where the Fish Bite

Linda advises: Don't stick with your favorite way if it no longer works.

Posted at 10:29 PM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: Accountability Without Excuses

Linda observes: Actions have consequences.

Posted at 10:54 AM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: Pay Attention

Linda advises: Listen to your customers.

Posted at 11:42 PM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: An Epidemic of Obliviousness

Linda advises: Take the time to engage with the world around you.

Posted at 10:52 AM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: Finding a New Filter

Linda advises: Take a fresh look at the situation.

Posted at 09:01 AM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: Finding a Scapegoat

Linda advises: Look for the best way to solve the problem instead.

Posted at 07:41 PM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, scapegoat , speaker, strategy

Just a Moment for Marketing: Fail Quickly

Linda advises: Learn from the process and move on.

Posted at 09:12 AM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, fail, failure , Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: Make New Mistakes

Linda advises: Be creative and try new things.

Posted at 11:00 AM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: Counting on Coincidence

Linda advises: Go out and make your own luck.

Posted at 09:39 AM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, coincidence , consulting, customer retention, customers, Leverage2Market, Linda Popky, luck, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: No Real Shortcuts

Linda observes: There is no genie to grant you 3 wishes.

Posted at 12:52 AM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: Keep Your Eye on the Prize

Linda advises: Know the goal you want to achieve.

Posted at 09:04 AM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: The Replay Review

Linda asks: How do you handle split decisions in your work environment?

Posted at 09:21 AM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, replay , San Francisco, speaker, strategy

Just a Moment for Marketing: The View from the Top

Linda advises: Have your feet firmly planted on the ground.

Posted at 10:04 PM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: Beware the Underdog

Linda observes: The underdog never rests on his laurels.

Posted at 09:29 PM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: Don't Treat the Symptoms

Linda advises: First, understand the cause or issue.

Posted at 07:41 PM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

Tags: Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy

Just a Moment for Marketing: Fear of Success

Linda recommends: Examine your fears in the clear light of day.

Posted at 09:06 AM in Best Practices, Consulting, Marketing Strategy, Marketing Success | Permalink | Comments (0)

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