Linda's Marketing Leverage Blog

How are Consultants Weathering the Recession?

Women in Consulting (WIC) recently conducted its 8th annual compensation survey, with nearly 300 respondents completing the questionnaire.

To learn more about how consultants are weathering the recession, their outlook for the coming year, and best practices of top grossing consultants, join us for a webinar on Wed. July 22nd at 11am PDT.

Jennifer Berkley of the Insight Advantage and I will be sharing the highlights of the survey as well as discussing the trends we see from this year's responses.

Register now.

Linda Popky joins the Million Dollar Consultant® Hall of Fame

Right on the heels of this week's San Jose/Silicon Valley Business Journal's Top Women of Influence in Silicon Valley award,  I learned on Friday that I have been inducted into Alan Weiss's Million Dollar Consultant Hall of Fame.

According to Alan, the criteria for induction include:

• Serving as an exemplar to others in the profession.
• The highest levels of integrity, ethics, and accountability.
• Revenue and profit achievement and growth.
• Contributions of intellectual capital to the profession.
• Continual, challenging, personal and professional development.
• Risk taking and resilience.

This award is shared with only the top leaders in consulting worldwide. This year's seven inductees, Suzanne Bates, Seth Kahan, Pat Lynch, Katherine Radeka, Scott Simmonds, Phil Symchych and me, join 13 other existing members of the Hall of Fame. I am the only member with a focus on strategic marketing consulting.

It really is a privilege to be  recognized by Alan Weiss, the man who has written more books on consulting than anyone in the world and who has been called "one of the most highly regarded independent consultants in America." Furthermore, it is an honor to be associated with the 19 other top professionals who share this distinction.

Thanks to my family, friends, colleagues and clients who have helped me get to this level.

Linda

We're Honored: Silicon Valley Top 100 Women of Influence Award

The Silicon Valley/San Jose Business Journal has named Linda Popky one of Silicon Valley's "Top 100 Women of Influence" for 2009.

This year's winners, nominated by their peers, were chosen by a panel of judges that included Shellye Archambeau, CEO of MetricStream; Connie Martinez, CEO of 1stAct Silicon Valley; Ysabel Duron, Latinas Contra Cancer Founder and Executive Director; and Wendy Beecham, CEO of Forum for Women Entrepreneurs and Executives.

According to Business Journal Publisher James MacGregor, “The women listed exemplify many of the attributes that makes Silicon Valley a global leader in business, philanthropy and public policy. The experience and skills these women demonstrate have helped to innovate and shepherd the valley to success."

In addition to being the founder and president of L2M Associates, Linda is also the president of Women in Consulting, a San Francisco Bay Area-based community of over 400 consultants and small business owners working to build strong businesses. A consultant, speaker, author and educator, she is the program advisor for San Francisco State University's Integrated Marketing Program and on the advisory board for UC Santa Cruz Extension's Marketing Management Program.

Women of Influence award winners will be honored at an awards ceremony and dinner to be held at the San Jose Fairmont on March 18th. More information about the event.

Where to go for all things consulting

Women in Consulting (WIC)  just celebrated its tenth anniversary with a big event last week at the Microsoft Event Center in Mountain View, CA. We honored the women who founded WIC and talked about how far we've come and where consulting is going in the future. In conjunction with this celebration, we also relaunched our new website and launched a new blog about all things consulting. Check them out.

WIC is a Bay Area-based community of over 400 consultants in more than 30 specialties. More information on membership.